Case Study: Carolina Spine and Health

Paid Ad Campaigns

Carolina Spine and Health

How we overhauled a struggling PPC strategy to deliver record‒breaking patient acquisition and efficiency.

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PERFORMANCE GROWTH

BEFORE

AFTER

About the Project.

Carolina Spine and Health was looking to overhaul their PPC in order to see greater conversions. They needed to reduce the overall cost per conversion while seeing a greater degree of conversions.

Primary Objectives

The Solution.

Our ClinicBOOM team crafted a comprehensive paid ads campaign tailored specifically for the spine and health vertical. We focused on high‒intent search terms and aggressive bid management.

THE RESULTS

Within the first three months, we saw conversions skyrocket while costs plummeted.

0

MONTHLY CONVERSIONS

$0

COST PER CONVERSION

Proven Scalability.

Verified Meta Ads Performance Report Carolina Spine & Health (2025‒2026)

February 2026 Snapshot

MONTHLY EFFICIENCY

56

Leads Generated

$23.45

Cost Per Lead (CPL)

Long-term Performance (Mar - Dec 2025)

TOTAL MARKET DOMINANCE

0+

TOTAL QUALIFIED LEADS

Consistent lead generation over 10 months, maintaining a steady flow of new patients even during market fluctuations.

0K+

AD IMPRESSIONS

Massive brand exposure across Meta platforms, ensuring the clinic remains the top-of-mind choice in the local area.

Why Video Ads are Vital for Clinics

We use strategic video to bridge the gap between the clinic and the patient, creating a "virtual handshake" that significantly increases booking rates.